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The Canadian Digital Charter (Bill C-27), which was recently passed in Parliament and will soon become law, introduces new considerations for businesses regarding privacy. Here are three key requirements outlined in the Bill and their implications for your business:
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In the digital age, the hospitality industry has witnessed a transformative shift in how hotels, and other businesses, connect with potential guests and build brand awareness. Social media platforms have emerged as powerful tools for hotels in BC to elevate their visibility and attract a broader audience. Leveraging these platforms effectively can lead to increased bookings, enhanced guest engagement, and a significant competitive advantage. Let's explore the various ways BC hotels can harness the potential of social media to maximize their online presence and ultimately, their success.
BCHA BLOG | The Power of Personalization: Customizing Guest Experiences in the Hotel Industry7/11/2023 Operators from across British Columbia know that in the highly competitive hotel industry, guest satisfaction and loyalty are paramount to success, particularly as hotels differentiate from the AirBNB and VRBO short-term vacation market.
One effective way to exceed guest expectations and foster lasting connections is through the power of personalization. By tailoring experiences to meet the unique needs and preferences of each guest, hotels can create memorable stays that leave a lasting impression. In this #BCHABlog article, we will explore the significance of personalization in the hotel industry and provide actionable strategies for customizing guest experiences. Did you know: approximately 90% of travelers read online reviews before making a booking decision? Responding to guest reviews is crucial for hotels because 95% of travelers consider hotel responses when determining where to stay. It directly impacts a hotel's reputation, influencing potential guests' perception of the property, and their likelihood of booking a stay.
With hotel occupancy at an all time peak this summer season, the BCHA has prepared the below article, outlining best practices in guest review management to ensure you have systems in place to capture current and future guests on their digital booking journey. Recently, the Wickanninish Inn announced that the property spearhead another successful beach clean organized by their Sustainability Committee! This beach clean took place on South Chesterman Beach and with everyone's help, they removed 22 lbs of waste from the beach over the course of 2 hours! How did they pave the path for this success? By empowering their team to make these important decisions through the creation of their own green team.
In this blog, we explore the first step of the BCHA playbook even further, providing a helpful checklist to guide you in creating your own green team. Welcome back to our series on sustainable practices for British Columbia Hotels! In Step 1, we discussed the importance of engaging your team in the journey towards sustainability. Now, let's dive into Step 2 - measuring your baseline. By understanding where you currently stand in terms of sustainability, you can set informed goals and take targeted actions to improve your hotel's environmental and social performance.
BCHA BLOG | The First Step to Sustainability Success: Engaging Your Team as a Hotel Operator6/6/2023 Embracing sustainability as a hotel operator is not only beneficial for the environment but also for your business. By taking steps towards sustainability, you can attract eco-conscious guests, reduce operational costs, and contribute to a greener future. The first crucial step on this journey is to engage your team. In this blog post, we will explore the importance of creating a Green Team and how it can lead you towards a successful sustainability action plan.
In today's rapidly changing hospitality landscape, sustainability has emerged as a key driver of success for hotels. Not only does it contribute to a healthier planet, but it also presents significant opportunities to increase your bottom line and market to the growing group of sustainability-driven travellers. By adopting sustainable practices, hotels can attract eco-conscious guests, reduce operating costs, and enhance their brand reputation. Let’s explore some of the easiest ways for hotels to maximize their profitability through the adoption of sustainability initiatives.
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